Category Business

Articles to boost your business.

11 Reasons Why You Need to Hire a Freelance Writer

  1. Hey. You’re a Busy Businessperson, Aren’t You? We’ve all heard this nugget of wisdom: “If you want something done right, you have to do it yourself.” Whether that particular nugget is really golden is up for debate. Doing…

Spending Too Much on Sales Leads? Start Content Marketing.

The term “sales lead” means different things to different people because sales leads provide varying levels of detail and prospective customers have varying levels of interest in your offering. Looking at the most common basis of comparison, a lead is…

Three Reasons Why Managers Lose Good Employees

“It’s difficult to find good employees.” Those were the words I’d overheard, spoken by a corporate recruiter as the manager nodded in silent agreement. In the role for which they were hiring, there were once seven employees. Over time, the…

The Dark Side of Franchises for Entrepreneurs

The call of the wild is difficult to resist for entrepreneurs and would-be entrepreneurs. The wish for independence from the grind of working for another company and the routine of 9 to 5 employment is an insistent whisper which comes…